Following on from the successful talk given in May, Helen Dibble of The Great Little Marketing Co returned last week and delivered a very interesting and powerful workshop to members of our network group.

Helen’s workshop ‘Creating Effective Marketing Materials’ helped members understand the basics of marketing content.  Asking questions such as; if your business was a car what would it be? Who are you writing for? Helen created very lively and humorous practical sessions for members to pinpoint the right tone-of-voice for their business, understand their customer persona and use Power Words to create compelling marketing material. 

One of our attendees commented “I have had many light-bulb moments today. Helen’s workshop has given me the opportunity to step back from my business, gain knowledge, share and test ideas, in a very friendly and collaborative environment. 

Thank you to Danwood for kindly hosting this event.