Helen’s workshop ‘Creating Effective Marketing Materials’ helped members understand the basics of marketing content. Asking questions such as; if your business was a car what would it be? Who are you writing for? Helen created very lively and humorous practical sessions for members to pinpoint the right tone-of-voice for their business, understand their customer persona and use Power Words to create compelling marketing material.
One of our attendees commented “I have had many light-bulb moments today. Helen’s workshop has given me the opportunity to step back from my business, gain knowledge, share and test ideas, in a very friendly and collaborative environment.
Thank you to Danwood for kindly hosting this event.